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Progress Report

Progress report on our project to build a fitting memorial to Phar Lap.

Phase 1 Complete!

The trustees of the Phar Lap Trust are excited to report the sound progress on our project to build a statue of Phar Lap at the entrance to the Phar Lap racecourse in Timaru.

Here are some of the activities over the last two months

Phase 2 Commences

The trustees have now launched Phase 2 of the project. This involves:

  • Commence the fund raising plan with the goal of raising $50,000 by the end of January. 
  • This will raise sufficient funds to create the “maquette” which is a life scale miniature of the statue 
  • Call for expressions of interest to tender for the landscape design of the fountain, base and surround 
  • Creation of the Phar Lap Trust website which will be used for communication and merchandising 
  • confirmation of the statue site 
  • create the “Friends of Phar Lap” which is the local involvement in the project
Key Fund Raising Events

2006

2007

2008

Launch of fund raising plan

  • Create marketing and promotional material 
  •  Build media awareness 
  • Create dedicated website 
  •  Enlist support

Commencement of

  • Grants and applications team 
  • Friends of Phar Lap 
  • Create channels for public donations 
  • 80th birthday celebration for Phar Lap

Achieve deposit to commence statue 

  • Target bronze and silver corporate sponsorship 
  • Public donations
  • Seek company to underwrite statue

Merchandising sales 

  • Website 
  • Internet auction 
  • Follow on from media profiling 
  • Phar Lap clothing 
  • Other merchandising items available for sale

Public release of maquette

  • Launch of maquette for stage 2 of fund raising 
  • Charity event in Timaru 
  •  Build media profile 
  •  Website and internet communications

Corporate Sponsorship

  • Commence approaches to corporate companies 
  • Seek gold and platinum sponsorship

Maintaining Momentum

  • Ongoing fund raising initiatives 
  • Raise $30,000 per quarter

National Charity Fund Raising Auction

  • To be held in Auckland 
  • Limited edition maquettes and original paintings to be auctioned 
  •  Other donated items auctioned such as stallion service fees

Unveiling of the Statue

  • Festival of Phar Lap
  • Race meeting 
  • Media profiling